Can your product engage users? Tripadvisor case.

World map colored by average (log) number of reviews per hotel in the country. Green indicates larger number of reviews and red indicates lower.
Inequality in review counts of hotels. Most reviewed top 1% of the hotels receive 72.89% of all the reviews in the platform.
Share of hotel review facets per language.
  1. Focus on making campaigns that could boost user reviewing behavior for users of language.
  2. Incentivize Hebrew, Arabic, Korean, Chinese speaking users to visit hotels in Eastern Europe.
  3. Incentivize Eastern European users to visit -and review-budget hotels that are highly reviewed.

--

--

--

Data Scientist & Data Engineer

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Creatively Design Circular Tattoo for Hand

Creatively Design Circular Tattoo for Hand

Female Disruptors: Sue Magnusson, Jenny Ha & Joann Jung of Lucid Motors On The Three Things You…

Your agency website sucks

UI vs UX — The Yin & Yang of Product Design

Fifth Law of the Interface: Interfaces coevolve with their users

The future has always been upon us.

Styling and the CSS Box Model

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Egemen Sert

Egemen Sert

Data Scientist & Data Engineer

More from Medium

Experience Sequencing: Why We Analyze Customer Experiences like DNA

Conversational UI: 8 Insights Into Smarter Chatbot UX

How can information architecture improve the lives of the visually impaired?

What Does A Product Manager Do In Gamedev